Marketing Director

Awesome people wanted! Do you truly enjoy making other people's day, have compassion and find purpose working with the elderly? Now offering Full time with a potential SIGN ON BONUS.
 

We are in search of a dynamic, creative and proven marketing professional with experience specific to retirement housing, assisted living, long-term care or related fields to join our team.
 

The Director of Marketing is responsible for marketing, sales, and ultimately achieving the occupancy goals of the community.

• Achieving and maintaining minimal budgeted occupancy.
• Accurate and timely completion of reports: Weekly Marketing Reports, occupancy reports, end of month community performance report, and any other reports as directed.
• Assisting with creation, completion and implementation of Quarterly Sales and Marketing Plans as well as a quarterly competitive analysis.
• Determining pricing and promotional recommendations
• Marketing budget and strategy development based on competitive analysis.
• Participating in required sales meetings and conference calls.
• Maintaining the sales tracking system.
• Providing & scheduling community sales tours.
• Conducting & scheduling sales calls
• Professional relationship development with area providers and professionals.
• Assisting with the completion of marketing pre admission financial and care level evaluation screening.
• Completion of new resident move-in paperwork, coordination and communication of move-in dates.
• Responding promptly to phone and in-person inquiries from referral sources and prospective clients.
• Educating prospects about available programs and their benefits.
• Participates in community outreach events.

Qualifications:

• College degree preferred or equivalent sales and marketing experience.
• A minimum of 3 years sales and marketing experience in a geriatric, rehabilitation, nursing and/or assisted living environment.
• Proven track record of generating and closing high percentage of qualified leads.
• Experience completing professional sales calls.
• Proven outreach and professional networking skills.
• Basic computer knowledge required.
• Ability to utilize a calculator, copier, telephone and personal vehicle.
• Self-motivated individual with good oral and creative writing, communication and interpersonal skills.
• Ability to be on his/her feet for prolonged periods.
• Clean driving record.

Education (Preferred)

• High School or higher
• Bachelors or higher in Marketing

This position offers a competitive compensation package, including benefits, paid time off, and bonus structure.

Equal Opportunity Employer & drug-free Workplace

* If this is a field you are interested in but have limited experience, we may be able to offer an apprentice training program.
 

* Not for you but you know someone who might be interested? We also offer an additional SIGN ON BONUS for referring someone that you think would be a good fit to our team!

With over 40 years of diligent service to families and the community, we are proud to remain family-owned and operated. Our future is compelled by our commitment to diligently serve others with respect, dignity, and compassion.