The Digital Marketing Specialist - Account Manager is responsible for leading strategic and tactical development and execution of integrated digital marketing campaign plans for Chatter Buzz clients to prosper business growth by leveraging the digital ecosystem. As the lead strategist, you will be working and managing a handful of specialists within each arena to validate that we are meeting client KPIs on a week to week basis.
Bachelors in Marketing, Journalism, Communications, Information Systems, Business, Statistics or related major (minimum GPA - 3.6)
(Please include GPA on resume)
General knowledge of SEO
General knowledge of Google AdWords
General knowledge of email marketing
Knowledge and experience with social media
General knowledge of Google Analytics
General knowledge of HTML
Minimum of 2 years experience as SEO or Digital Marketer, or a minimum of 3 years experience in the marketing industry
Excellent customer service skills
Capable of working concurrently on several projects
Excellent organizational skills and attention to detail
Excellent oral and written communication skills
Optimize client websites for search engines
Manage significant budgets on top tier search engines (Google, Facebook Ads & Bing)
Keyword research for both SEO and PPC campaigns
Review and manage paid search campaigns
Project manage all aspects of digital marketing campaigns for clients
Calculate ROI and prepare monthly digital marketing campaign reports
Consult with clients about their business goals and propose solutions and strategies that meet their needs
Direct the design of web pages and develop web content, assuring that content is consistent with standards and up to date, and assuring that all web functionality is operating properly
Performa quality assurance on all deliverables
Create project efficiency reports on a monthly basis
5% analyzing clients’ competitors
10% writing ad copy, emails etc.
10% creating revenue, ROI and traffic reports for client campaigns
10% working in the backend of websites/fixing technical issues
10% updating website content
10% managing client ad campaigns
10% building/developing content strategy
15% client strategy and analytics
20% client interaction - phone calls, emails, in-person meetings, etc.
The position at a glance:
Type: Full Time
Compensation: $36k to $41k (potentially higher based on work experience)
Chatter Buzz a tech-creative digital marketing and advertising agency laser focused on brand awareness and lead generation. We are a full-service digital agency offering multiple omni-channel services to achieve business growth for our partners.
Our mission is to enable organizations to thrive in this new world of digital business by helping them to harness the power of their data & turn it into actionable insights.