Lessing-Flynn is looking for a professional and driven Social Media Specialist to add to our growing team. The right person will have experience leading and executing social media plans and strategies for various clients.
Requirements:
- Degree in Marketing, Public Relations, Communications or related field
- 3-5 years of experience serving in a social media marketing role
- Desire to continuously enhance knowledge and skills by researching industry news, and seeking opportunities for additional marketing training and education
- Background and experience in manufacturing or agriculture is a plus
Expertise:
- Social content strategy and planning
- Social content copywriting
- Channel management and community management
- Experience working across all social media platforms
- Strong writing, verbal and presentation skills
- Identifies problems and seeks out solutions
- Using third party social and tracking tools
- Motivating clients and team members
- Execution of ideas that drive client success
- Team collaboration
- Client product and industry knowledge
- Proofing for grammar, content, brand standards alignment and quality
- Time management
Daily responsibilities:
- Excels in organic social content planning and copywriting, with emphasis on understanding how each element fits within a brand’s content strategy hierarchy, each specific channel, and how it is measured.
- Drives the development of organic social content approach for existing clients and aides in this area for the development of new business.
- Ensures seamless, accurate and on-time implementation/scheduling of content and associated creative materials as planned and approved, with real-time optimizations as needed.
- Executes social listening for issues and opportunistic engagement strategy and community management insights for clients
- Drives ad-hoc social requests from clients as they come up week-to-week with research and first-draft strategic recommendations.
- Completes monthly metrics reports in a timely fashion while providing insights and recommendations that impact the success of social media plans.
- Identifies opportunities to improve content and conversation in both social communities and across brand campaigns.
- Crafts social engagement strategies for integrated marketing programs using sound audience insights, best practice techniques, and measurement.
Still hungry? Please submit your resume and a cover letter — and make sure you let us know a little bit about you as a person. Your favorite movie, pet’s name or the last place you traveled are all fair game.
Company Description:Work environment:
- Creative, collaborative workspace with custom-designed workstations, natural light
- Access to GlassBox social/event space for informal meetings, games (pool and foosball), escape space, hosting events, breaks
- 100% Mac-based
- Evolving, trendy East Village area with access all parts of Des Moines
- Free access to fitness center with locker rooms
- Free garage parking
- Free daily snacks and beverages
- Private mother’s room