Social Media Manager and Content Creator

  • Cognitive Institute of Dallas
  • Dallas, TX, 75201

Posted on

Job Description:

THIS IS A VOLUNTEER POSITION TO TRANSITION INTO PART/FULLTIME

We’re seeking a talented Social Media Manager and Content Creator. In this important position you will play a crucial role in managing social media strategies, creating captivating content, and driving a buzz for the brand through various platforms. Your responsibilities will include developing engaging social media campaigns, curating visual aesthetics, writing compelling copy, scheduling posts, manually posting TikToks and Reels, and coordinating images and videos to be featured. Short-form video content, especially on TikTok and YouTube, will be a key focus of the strategy. The ideal candidate will have a strong understanding of social media platforms, content creation, campaign development, and a passion for creating excitement and engagement around the brand.

 

Essential Job Responsibilities

 

Social Media Strategy and Management:

Develop and execute comprehensive social media strategies aligned with WHFF's brand objectives, target audience, and industry trends.

Manage and maintain WHFF's social media accounts, including Facebook, Instagram, Twitter, Pinterest, TikTok, and YouTube.

Curate and coordinate images and videos to be featured, maintaining a cohesive grid aesthetic that aligns with the brand's visual identity.

Write compelling copy that engages the audience, drives brand messaging, and encourages interaction.

Schedule posts and ensure timely delivery of content, maintaining a consistent and active presence across platforms.

Manually post TikToks and Reels to optimize engagement and stay current with short-form video trends.

Monitor and analyze social media performance metrics, providing regular reports and insights to optimize strategies.

Content Creation and Video Production:

Create visually captivating and engaging content, including images, videos, TikToks, and YouTube shorts.

Develop and produce short-form videos that align with social media trends and captivate the target audience.

Collaborate with the merchandising team to highlight featured products and tell compelling brand stories.

Utilize storytelling techniques to create narratives around WHFF's TV collection and brand

Ensure video content is optimized for each platform, taking into account duration, format, and trends.

Influencer Strategy:

Develop and execute influencer marketing strategies to amplify brand reach, enhance engagement, and drive conversions.

Identify and collaborate with relevant influencers, content creators, and brand ambassadors aligned with WHFF's target audience.

Foster strong relationships with influencers, negotiate partnerships, and coordinate sponsored content.

Collaborate with influencers to create engaging product placements, promotional campaigns, and viral challenges.

Measure and analyze the impact of influencer collaborations, providing reports on performance and ROI.

Social Campaign Development:

Develop and implement social media campaigns to create excitement and buzz around the brand.

Identify opportunities for innovative campaigns, contests, and collaborations to drive user-generated content and brand advocacy.

Stay up to date with social media trends, viral challenges, and popular content formats, integrating them into campaign strategies.

Collaborate with cross-functional teams to ensure seamless execution of campaigns and maximize their impact.

Community Management:

Monitor and engage with the social media community, responding to comments, messages, and inquiries promptly and professionally.

Foster positive relationships with followers, customers, and brand advocates, providing exceptional customer service and addressing concerns or issues.

Minimum Qualifications

 

Bachelor's degree in marketing, communications, or a related field.

Proven work experience as a social media manager, content creator, or brand strategist, preferably in the luxury retail or jewelry industry.

Strong understanding of social media platforms, algorithms, and best practices for content creation, engagement, and growth.

Proficiency in shooting and editing videos, with an emphasis on short-form content for TikTok and YouTube.

Excellent written and verbal communication skills, with the ability to craft compelling copy and narratives.

Stay up to date with current social media trends, viral challenges, and popular content formats.

Exceptional organizational and time management skills, with the ability to handle multiple projects and meet deadlines.

Knowledge of current industry trends, emerging platforms, and best practices in social media marketing.

Passion for jewelry and a keen eye for design and luxury aesthetics.


Company Description:

Company History

The fight to impact public policy Court Improvement starts with an attitude. The attitude is that we can work together to improve the way that the system operates.

Instead, 1) a sense that the children themselves do not need to be heard or that their presence in the courtroom would be harmful to them. 2) Also, parents should be involved in transition; yet, a void in the courtroom of individuals who really know the child, and 3) always, not involving parents who want an opinion and to be heard are ignored, creating a lack of communication and coordination among the stakeholders, and in some cases, a systemic discord between two or more of them

Mission & Vision

Parents are critical in the lives of children and when the relationship is interrupted; it can be disastrous for the child. Our job as parents is to impact our children with the best chance of success. Our vision is parents and children create lasting bonds instilling citizenship, respect, leadership, and honesty through character building. We believe this effort is best supported through a healthy parent-child dichotomy and approach.

In the beginning, no one could have predicted that what began as a mission to protect parent-child relationships in Texas and advocate outreach efforts in neighboring states. In a world where all individuals face discrimination, violence, and even death for their beliefs, our mission will eventually go abroad.

https://cognitiveinstituteofdallas.org