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Financial advisors assist individuals with their investment strategies by assessing clients' financial situations and making recommendations. Advisors often execute strategies for clients. Clients' needs can be varied, including both short-term and long-term goals, and advisors will need to present a strategy that addresses all needs. For example, a client may want to build a retirement fund in addition to saving for children's college expenses that may be only a few years in the future.
Recruiting new clients also is a big part of the job, especially when starting out. Financial advisors accomplish this through traditional advertising, mailings, or cold calling. They also might hold seminars on financial planning or speak at seminars held by others. As financial advisors build a client base, they can do more to build their business through word of mouth