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Digital Marketing Strategist

  • Chatter Buzz
  • Tampa, FL, 33602
  • Full Time
  • Bachelor's Degree
  • Experienced

Salary Range: $55000.00 - $62000.00 per year

Posted on

Job Description:

Hi there! We're Chatter Buzz, a full-service tech-creative digital marketing agency based in the Orlando & Tampa, FL. We've been named the Best Place To Work For and we'd love to meet you. We're looking for people to join our mission to help small to mid-size brands grow by providing innovative and efficient integrated digital marketing through creative insights, ideas and technologies. We get super excited about driving business growth for our clients and are looking for people who take pride in their marketing work and enjoy having a little fun at the same time.

We have a multi-step interview process here at the agency, we truly focus on giving both our candidates, and ourselves, opportunities to get to know each other a bit better. While our interview process may be more thorough and perhaps longer than other interview processes that you've been a part of, our goal is to work together with our candidates to find a mutually beneficial fit, where a candidate is a great addition to the growth of the agency, and Chatter Buzz is the right fit for their career goals.

Interested in joining the Chatter Buzz Family? More info below!

Location:
Tampa, FL (Downtown Tampa)
Employment: Full Time

What We're Looking For 

As an experienced & well-rounded Digital Marketing Strategist, you will support in achieving our clients’ goals from strategy to tactical execution:

What You'll Do
 

  • Develop long term digital marketing strategies that align with our client's business ROI (Industries: eCommerce, B2B, Health, Engineering / Tech)
  • Develop month-to-month tactical marketing plans outlining the specific marketing activities (includes cost, time, schedule, dependencies, etc)
  • Define and build segmented target audiences based on customer/consumer insight and data
  • Develop creative briefs, content outlines, guidelines, and wireframes. 
  • Assist in the implementation of the plan (ie. SEO, PPC, Email, Web, Content, CRO, etc)
  • Set up and launch digital campaigns; perform proactive performance tuning to ensure delivery and optimizations for maximum ROI
  • Review and re-work deliverables from writers, designers and specialists
  • Assess metrics and analyze data for opportunities to improve traffic-driving and onsite conversion performance
  • Create and present detailed reports, strategies and dashboards that showcase progress and outcomes of campaigns
  • Develop monthly and quarterly reports
  • Be a subject matter expert who can explain digital outcomes to non-digital natives
 
  • Client interaction: The Digital Marketing Strategist is a client-facing position


Desired Education & Experience
 

  • Bachelors in Marketing, Math, Statistics, Data Science, Business Analytics or related major
  • Master Degree (desired)
  • 8+ years of digital experience with history of producing quantifiable results in digital, including but not limited to demand generation, inbound marketing, digital advertising, social media, SEO, SEM, conversion optimization, and reporting and analytics.
  • Solid understanding of Google analytics, GTM, search console, GMB
  • Is experienced in popular digital marketing and web tools, such as Google Ads, Google Analytics, Facebook Business Manager, LinkedIn Advertising, Mailchimp, Moz, SEMRush, AdRoll, and Hootsuite
  • Solid understanding of data analytics 
  • Excel skills (such as Pivot tables and functions)
  • Solid web copywriting skills
  • Experience of using HTML and Javascript can be useful 
  • Customer service experience in any industry 

Qualities
 
  • Need to be analytically and mathematically minded
  • Need to be able to handle numbers, statistics and data in order to make improvements to campaigns
  • Outstanding written communication skills
  • High level of research skills and resourcefulness
  • Demonstrates ability to get things done
  • Self-learner and independent
  • Critical thinking
  • Continuously follows up on content placement pitches that weren’t successful the first or second time
  • An avid book-reader or content learner
  • Organization and time management

Training
 
  • Our “Bootcamp” web marketing training program will be provided for new Chatter Buzz  “family members” to learn, grow and develop in and out of the office with the hard skills necessary to be successful in their position.

What You'll Get

Opportunities for Growth

 
  • Merit-based promotional opportunities are abundant for new family members who meet or exceed position performance metrics. We reward based on your skillset, attitude towards problem solving / growth and contribution. 
  • Career path: Senior Digital Marketing Strategist, Digital Marketing Manager, Senior Marketing Manager

Compensation
 
  • $55,000 to $62,000 (potentially higher based on work experience)
  • Potential additional bonus may be offered based on interview screening test results

Other Cool Perks
 
  • Additional yearly bonus 
  • On-going learning | Personal growth (ie. books, conferences, lunch and learns, billable time allocated for learning)
  • Leadership training
  • Health benefits
  • Vision benefits
  • Dental benefits
  • 401k plan with a company match of up to 3% (You will be vested in day 1)
  • Generous PTO per calendar year
  • Quarterly team building activities
  • Work from home days
  • Unlimited Coffee
  • Downtown Office
  • Laid back working environment
  • Friday free lunches

Company Description:

Chatter Buzz is a tech-creative digital marketing and advertising agency laser-focused on brand awareness and lead generation. We are a full-service digital agency offering multiple omnichannel services to achieve business growth for our partners. 
 

Our mission is to enable organizations to thrive in this new world of digital business by helping them to harness the power of their data & turn it into actionable insights.

www.chatterbuzzmedia.com