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Digital Marketing Manager and Strategist

  • Chatter Buzz
  • Orlando, FL, 32801
  • Full Time

Posted on

Job Description:


At Chatter Buzz, we are constantly seeking talented and ambitious DIGITAL and TECH SAVVY individuals to join our rapidly TechCreative and growing team.

If you are a Go-Getter, independent worker, self-thought, constantly reading and who is comfortable being responsible for your own success. But no matter how busy you are, you also know when to take a step back and share what you’ve learned with the team. Competition drives you, and you’re always on the lookout for the latest industry update or client story that will move a strategy forward. You read every day about digital technology and love to test things out, then we are looking for you!

As a Digital Marketing Manager and Strategist, you will play an integral role in the marketing initiatives for some of our key clients. Working together with other talented marketing professionals, you will develop comprehensive strategies to promote client websites to drive maximum leads and conversions using a variety of channels including SEO, CRO, content marketing, email marketing, PPC, programmatic advertising, marketing automation, PR and social media.

To excel as a Digital Marketing Strategist, you must have a well-rounded knowledge of the web, familiarity with search engines, social media, programmatic advertising, a strong knowledge of web analytics, and an understanding of digital marketing principles.

What you'll be doing:
 

  • Directly overseeing the performance and all new/current strategies of our client 
  • Analyze and setup GTM and Google Analytics account correctly with Goals, Filters, CRM integration, and others
  • Setup, optimize, manage and report digital advertising campaigns through Google Ads, Social Ads, Programmatic and others
  • Conduct A/B tests with different features and designs across multiple different platforms
  • Create integrations plans and roadmaps to client success
  • Execute on marketing campaigns and manage all development and operational task to accomplish integration
  • Responsible for providing a performance report on a handful of clients to the client and also CEO/Agency Director every Friday
  • Develop comprehensive marketing strategies and yearly marketing plan that produce measurable ROI
  • Leading marketing specialists through hands-on training
  • Assisting sales on their in-person/presentation pitches and proposals
  • Assisting in writing RFPs and proposals for new clients
  • Presenting monthly and quarterly performance to clients along with Account Executives and Specialists
  • Planning, implementing, monitoring growth hacking experiments on a weekly basis on accounts
  • Presenting new ideas to clients and explaining previous results
  • Continuously learning and research new best growth hack strategies and tools to improve performance
  • Develop dashboards and reports to regularly communicate results
  • Visualize data patterns in various analytics tools
  • Leverage various tools to prepare reporting for clients

Required Experience/Qualifications:
 
  • At least 5 years executing digital marketing tactics 
  • 8+ years in marketing experience
  • BS degree in Marketing, Economics or relevant field
  • Hands-on experience with current Marketing Technology Stack
  • Top notch presentation skills are highly required 
  • Advanced digital marketing experience
  • Strong knowledge of Paid Advertising, email marketing, and/or conversion rate optimization
  • Strong knowledge of Google Analytics and data-driven data analysis
  • Experience working with e-commerce websites and clients
  • Excellent verbal and written communication skills
  • Ability to multi-task and balance multiple high-stakes projects
  • Experience with WordPress and Shopify

Extra Credit:
 
  • Certifications in Google Analytics, Google AdWords, and/or other key platforms
  • Knowledge of fundamental web design concepts, practices, and procedures
  • Degree in marketing, communications, or a related field
  • Working knowledge of HTML and CSS
  • Experience leading project teams
  • Prior agency, client facing, or consulting experience

What's in it for you:
 
  • Competitive salary with the ability to earn a lot more if you hustle
  • Casual and laid back working place
  • Extra bonus on a quarterly basis when goals are achieved
  • Free lunches on Fridays 
  • Quarterly team building
  • Unlimited coffee
  • Downtown Orlando office with free parking

Company Description:

Chatter Buzz is a tech-creative digital marketing and advertising agency laser-focused on brand awareness and lead generation. We are a full-service digital agency offering multiple omnichannel services to achieve business growth for our partners. 
 

Our mission is to enable organizations to thrive in this new world of digital business by helping them to harness the power of their data & turn it into actionable insights.

www.chatterbuzzmedia.com